BuildingAIfortheBusinessesSiliconValleyForgot
We're two Balkan founders who believe AI should serve the companies that actually run America's economy — not just tech startups.
Our Story
Two Balkan founders (Bulgarian + Macedonian) who believe the next wave of AI isn't another SaaS platform — it's bespoke systems built for businesses that actually run America's economy.
Our thesis: "SaaS is ending. AI makes bespoke software economical."
We saw that the companies that need AI the most — distributors, fleet operators, staffing firms — were being ignored by Silicon Valley.
So we built Service Grow to serve them. Not another SaaS platform with 500 features you'll never use. But custom AI systems built specifically for YOUR business, YOUR workflows, YOUR team.
Meet the Founders
Alek
Co-Founder
Originally from Bulgaria
Leads client relationships, business strategy, and growth.
Antonio Ivanovsky
Co-Founder
Originally from Macedonia
Leads technical architecture, AI system development, and delivery.
Our Values
What we believe and how we work
Craftsmanship Over Scale
We'd rather build 25 incredible systems than 2,500 mediocre ones
Transparency Always
You're in the group chat. You see everything. No black boxes.
Your Business First
We don't force you into our process. We adapt to yours.
Long-Term Partnership
We don't do projects. We do partnerships.
How We're Different
We Don't Do “Consulting”
We don't write 100-page strategy decks. We build working systems that go live in weeks, not months.
We're in the Trenches With You
We work in your Slack or Teams. You see everything we build. No black boxes, no surprises.
We Respect What You've Built
You didn't get to $10M+ by accident. We enhance what works, not replace it.
We Measure Success in Your Growth
Our success is measured in one metric: your business results. Not lines of code, not hours billed.
Ready to Join the AI Revolution?
Let's talk about how we can help your business grow with custom AI systems.